Credibility: Hard to Achieve - Easy to Lose!Monday, December 17th, 2007 with No Comments »

Author: Graeme Nichol Arcturus
There have been many studies on credibility in life and particularly in management. It seemed like an interesting topic to read and reflect on. I am not going into a huge diatribe merely making a few observations.
In this world we live and die by our credibility. It takes years to build up [...]

Expanding Your Reputation Through Article MarketingSaturday, December 1st, 2007 with No Comments »

Author:  Johnny Albertson
A positive reputation is a priceless asset to any business. The loyalty of a small group of customers is nice, but generally not enough to bolster sales and keep food on the table. As entrepreneurs, we are always looking for new ways to reach a greater number of people.
There are a million ways to [...]