Online Reputation Management

Online Reputation Management involves both marketing and public relations along with search engine marketing. Visibility and high search engine indexing with good publicity which displaces negative publicity is the goal. This results in a increase in positive web presence, helping you own top spots in search engine rankings. Online Reputation Management enables you to protect [...]

The term “online reputation management,” once squarely in the PR domain, is increasingly sneaking into the search engine marketing realm. Monitoring search results for complaint-speech (sometimes called “flames”) involving your brand name or trademarked words is extremely important. If users find a protest site in search results for your brand, they may click the link [...]